‘We Are Xbox’: read the memo defining Microsoft’s gaming future

Microsoft's new Xbox CEO Asha Sharma has outlined a new strategy for Xbox, focusing on daily active players, prioritizing hardware, content, experience, and services. The strategy aims to address player frustration with less frequent feature drops, weak PC presence, and fragmented core experiences. To achieve this, Sharma and Xbox Chief Content Officer Matt Booty will judge the success of their vision. The memo marks a 'return of Xbox' under Sharma's leadership. Engineers should be aware of these changes to align their work with the new strategy.