The future of Hollywood isn’t feeding prompts into vanilla gen AI models 

The article discusses the limitations of current generative AI models in creating high-quality entertainment content. Despite hype, most AI-generated videos are short, visually inconsistent, and not suitable for paid entertainment. This raises concerns about the reliability of AI technology in the filmmaking industry. Hollywood's big AI partnerships have also been cancelled, adding to the uncertainty. For now, the industry is stuck with short-form video content.