X replaces its revenue-sharing program with ‘Original Content Rewards’

X is replacing its revenue-sharing program with a new 'Original Content Rewards' program, requiring creators to have at least 500 followers and 500,000 verified impressions to be eligible. The new program focuses on 'qualified impressions' from Premium subscribers. This change is significant for content creators, who will need to adapt to the new requirements. Creators should review the new program's criteria and adjust their content strategy accordingly. The new program launches on September 8th.